Face book "likes"Fake users hurts

According to a study, companies are wasting large sums of money on adverts to gain likes from Face book members who have no real interest in their products. The opinion of the security expert has said some of the profiles appeared to be fakes run by computer programs to spread spam. The vast majority of Face book’s revenues come from advertising and its performance will be scrutinized when it releases its financial results on 26 July - the first such report since its flotation.

Likes are highly valued by many leading brands marketing departments. Graham Cluley of the security firm Sophos said that Spammers and malware authors can mass-produce false Face book profiles to help them extend dangerous links and spam, and trick people into befriending them. All of these companies have access to Face book’s analytics which allow them to see the identities of people who have liked their pages, yet this has not been flagged as an issue.

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New Studies disprove arsenic bug assert

The discovery of a bacterium that could substitute arsenic for phosphorus to stay alive is refuted by new study. Six elements such as oxygen, carbon, hydrogen, nitrogen, phosphorus and sulphur are considered essential for life. So the announcement in 2010 implied one of biology's golden rules had been broken.One of the papers is authored by Tobias Erb from the Swiss Federal Institute of Technology in Zurich and colleagues and the other comes from a group led by Marshall Reaves of Princeton University in New Jersey.

The new papers suggest instead that though the organism is able to stay alive in high arsenic and low phosphorus conditions, it still needs phosphorus to grow. The most recent studies also found no proof that arsenic was included into the microbe's DNA - as the authors of the original paper had recommended.The researchers argue that the bacterium being highly adapted to the arsenic-rich environment of the lake is thrifty, and has become skilled at scavenging phosphorus under harsh circumstances.

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Call for UN dispute discarded as whaling talks end

A bid to take whale protection to the UN General Assembly failed at the International Whaling Commission subsequent to criticism from hunting nations. The options include setting quotas unilaterally without the IWC's explicit approval, or even withdrawing from the body. Either would be extremely controversial. Japan has had such programmes in place since 1986, together with an annual hunt in the Southern Ocean, which has been stated a whale sanctuary.

According to Patrick Ramage, director of the global whale programme with the International Fund for Animal Welfare, Clearly the whaling countries want to contain any discussion of their whaling inside the IWC. The bid became more controversial after environment groups reported finding whale meat on sale in many supermarkets and restaurants, and, with the EU next to the growth, the bid failed. The conclusion to hold meeting every two years from now on is part of an ongoing procedure largely driven by the UK and Australia aimed at making the commission more functional and capable.

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